AI visibility report

How AI assistants represent Indiana

AI assistants currently present Indiana around outdoor activities, farm-to-table, and local cuisine themes.

For tourism marketers: TakeScout tracks how ChatGPT, Claude, Gemini, and Perplexity describe Indiana, based on 903 AI answers, last checked October 8, 2026. How we measure →

Indiana official site ↗

903

Questions asked

1,350

Places identified

Oct 8, 2026

Last checked

Current score 49/100 Average of model agreement and confirmed-open rate — how this score is calculated

Key takeaways

What this check tells you

Closed places

Indianapolis City Market, temporarily closed, is still recommended in 6 answers by three of the four AI assistants; LaSalle Grill, permanently closed, is also still recommended.

Top picks

The Children's Museum of Indianapolis is recommended in 95% of the answers to "Best Attractions for Families" questions about Indiana.

Generated from this check's data Updated Oct 8, 2026

Lead finding

Perplexity cited visitindiana.com, Indiana's official site, in 5 of 60 sourced answers in October (8%), down from 18% in August.

This decline places Indiana 71st of 74 tracked U.S. destinations for how often their official site is cited by Perplexity. That ranking reflects the site's standing among the other tracked destinations in this citation measure.

Based on the check of October 8, 2026

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How AI sees Indiana

Across the prompts we've tracked, AI most consistently associates Indiana with:

outdoor activities
farm-to-table
Local Cuisine
fine dining
Indoor Activities
Hoosier Hospitality
culinary scene
Seasonal Events
Unique Experiences
culinary
Farm-to-Table Dining

How Indiana benchmarks

Model agreement

Indiana 13%

Tracked U.S. destinations 13%

Confirmed-open rate

Indiana 86%

Tracked U.S. destinations 82%

Each metric shows two bars: Indiana's rate and the average it is compared with, so you can see how it compares. See how these scores are calculated.

Where AI might be wrong

Rose Island — Best Hidden Gems Closed

Flagged closed by 1 source, still recommended by Gemini and Perplexity.
Rose Island’s former amusement park closed after the 1937 flood and is not operating as an amusement attraction. Its ruins are accessible to visitors as part of Charlestown State Park.
Source

What AI names when travellers ask about Indiana

The places each assistant names most often, by type of traveller question. Evidence for the findings above, not a travel guide.

St. Elmo Steak House named in 41 of 44 AI answers

rank #1–#4

Bluebeard named in 35 of 44 AI answers

rank #1–#5

Milktooth named in 27 of 44 AI answers

rank #2–#12

LaSalle Grill named in 17 of 44 AI answers

rank #1–#13

Joseph Decuis named in 14 of 44 AI answers

rank #2–#18

Conrad Indianapolis named in 38 of 42 AI answers

rank #1–#5

West Baden Springs Hotel named in 34 of 42 AI answers

rank #1–#7

JW Marriott Indianapolis named in 30 of 42 AI answers

rank #1–#7

French Lick Springs Hotel named in 27 of 42 AI answers

rank #1–#9

The Alexander named in 27 of 42 AI answers

rank #1–#7

Indiana Dunes National Park named in 39 of 42 AI answers

rank #1–#14

Indianapolis Motor Speedway named in 38 of 42 AI answers

rank #1–#9

Brown County State Park named in 36 of 42 AI answers

rank #2–#18

The Children's Museum of Indianapolis named in 33 of 42 AI answers

rank #1–#16

Turkey Run State Park named in 26 of 42 AI answers

rank #3–#10

West Baden Springs Hotel named in 34 of 43 AI answers

rank #1–#5

French Lick Springs Hotel named in 25 of 43 AI answers

rank #1–#6

The Alexander named in 23 of 43 AI answers

rank #1–#8

The Bottleworks Hotel named in 18 of 43 AI answers

rank #1–#10

Conrad Indianapolis named in 17 of 43 AI answers

rank #1–#6

The Children's Museum of Indianapolis named in 41 of 43 AI answers

rank #1–#2

Indiana Dunes National Park named in 39 of 43 AI answers

rank #2–#13

Conner Prairie named in 36 of 43 AI answers

rank #2–#13

Holiday World & Splashin' Safari named in 36 of 43 AI answers

rank #2–#12

Indianapolis Zoo named in 36 of 43 AI answers

rank #1–#9

Yats named in 40 of 49 AI answers

rank #1–#10

Triple XXX Family Restaurant named in 23 of 49 AI answers

rank #2–#19

Shapiro's Delicatessen named in 22 of 49 AI answers

rank #1–#13

The Tamale Place named in 21 of 49 AI answers

rank #2–#9

Mother Bear's Pizza named in 20 of 49 AI answers

rank #4–#10

See more categories

Brown County State Park named in 33 of 56 AI answers

rank #3–#19

Indiana Dunes National Park named in 24 of 56 AI answers

rank #2–#14

Turkey Run State Park named in 24 of 56 AI answers

rank #3–#17

Nick's Kitchen named in 23 of 56 AI answers

rank #1–#9

Amish Country named in 18 of 56 AI answers

rank #1–#22

St. Elmo Steak House named in 36 of 56 AI answers

rank #1–#8

Vida named in 30 of 56 AI answers

rank #1–#7

Eagle’s Nest named in 29 of 56 AI answers

rank #1–#10

Tinker Street named in 26 of 56 AI answers

rank #1–#5

Joseph Decuis named in 25 of 56 AI answers

rank #1–#15

New Harmony named in 35 of 49 AI answers

rank #1–#21

Jug Rock named in 26 of 49 AI answers

rank #1–#10

Bluespring Caverns named in 24 of 49 AI answers

rank #1–#12

Rotary Jail Museum named in 22 of 49 AI answers

rank #2–#10

Metamora named in 20 of 49 AI answers

rank #4–#11

St. Elmo Steak House named in 32 of 48 AI answers

rank #1–#10

Nick's Kitchen named in 25 of 48 AI answers

rank #1–#3

Das Dutchman Essenhaus named in 19 of 48 AI answers

rank #1–#11

Indiana State Fair named in 19 of 48 AI answers

rank #4–#22

Milktooth named in 18 of 48 AI answers

rank #4–#11

St. Elmo Steak House named in 41 of 46 AI answers

rank #1–#7

Vida named in 36 of 46 AI answers

rank #1–#10

Bluebeard named in 30 of 46 AI answers

rank #1–#12

Joseph Decuis named in 22 of 46 AI answers

rank #1–#10

The Capital Grille named in 16 of 46 AI answers

rank #2–#9

Motel 6 named in 22 of 44 AI answers

rank #1–#11

Red Roof Inn named in 21 of 44 AI answers

rank #1–#10

Bloomington named in 19 of 44 AI answers

rank #1–#11

Baymont by Wyndham named in 15 of 44 AI answers

rank #1–#10

Days Inn named in 15 of 44 AI answers

rank #1–#9

St. Elmo Steak House named in 32 of 44 AI answers

rank #1–#11

Nick's Kitchen named in 27 of 44 AI answers

rank #1–#20

Shapiro's Delicatessen named in 20 of 44 AI answers

rank #1–#11

Das Dutchman Essenhaus named in 15 of 44 AI answers

rank #1–#13

The Log Inn named in 13 of 44 AI answers

rank #1–#13

Indiana Dunes National Park named in 37 of 43 AI answers

rank #1–#12

Brown County State Park named in 30 of 43 AI answers

rank #1–#6

Columbus named in 28 of 43 AI answers

rank #2–#11

Turkey Run State Park named in 28 of 43 AI answers

rank #1–#11

Bloomington named in 26 of 43 AI answers

rank #1–#10

French Lick Springs Hotel named in 22 of 43 AI answers

rank #1–#11

JW Marriott Indianapolis named in 22 of 43 AI answers

rank #1–#7

West Baden Springs Hotel named in 16 of 43 AI answers

rank #1–#10

Big Splash Adventure Indoor Water Park named in 13 of 43 AI answers

rank #1–#7

Blue Chip Casino Hotel Spa named in 13 of 43 AI answers

rank #3–#9

Angel Mounds State Historic Site named in 36 of 43 AI answers

rank #1–#15

Lincoln Boyhood National Memorial named in 32 of 43 AI answers

rank #1–#15

George Rogers Clark National Historical Park named in 27 of 43 AI answers

rank #1–#13

Levi Coffin House named in 27 of 43 AI answers

rank #3–#15

Conner Prairie named in 23 of 43 AI answers

rank #1–#14

The Bottleworks Hotel named in 27 of 42 AI answers

rank #1–#8

The Alexander named in 24 of 42 AI answers

rank #1–#8

Ironworks Hotel Indy named in 22 of 42 AI answers

rank #1–#7

Hotel Broad Ripple named in 19 of 42 AI answers

rank #1–#7

New Harmony named in 18 of 42 AI answers

rank #4–#10

The Children's Museum of Indianapolis named in 39 of 42 AI answers

rank #1–#5

Indianapolis Museum of Art at Newfields named in 36 of 42 AI answers

rank #1–#6

Indiana State Museum named in 33 of 42 AI answers

rank #1–#5

Eiteljorg Museum of American Indians and Western Art named in 30 of 42 AI answers

rank #2–#6

Studebaker National Museum named in 16 of 42 AI answers

rank #3–#12

Brown County State Park named in 28 of 42 AI answers

rank #1–#8

Turkey Run State Park named in 27 of 42 AI answers

rank #2–#17

Clifty Falls State Park named in 26 of 42 AI answers

rank #1–#16

Indiana Dunes National Park named in 23 of 42 AI answers

rank #1–#9

Hoosier National Forest named in 14 of 42 AI answers

rank #1–#8

Pokagon State Park named in 30 of 42 AI answers

rank #1–#23

Indiana Dunes National Park named in 26 of 42 AI answers

rank #1–#11

Brown County State Park named in 21 of 42 AI answers

rank #1–#21

Winterlights at Newfields named in 20 of 42 AI answers

rank #2–#15

The Children's Museum of Indianapolis named in 19 of 42 AI answers

rank #2–#15

Where Perplexity's answers about Indiana come from

Perplexity cited visitindiana.com, Indiana's official tourism site, in 5 of 60 answers about Indiana in the October check (8%), down from 18% in August.

The web domains Perplexity's live search pulled most while answering tracked travel questions about Indiana (last 90 days). ChatGPT, Claude and Gemini aren't grounded in our tracking yet. See the network-wide ranking.

How AI assistants represent Indiana

What this check tells you

Perplexity cited visitindiana.com, Indiana's official site, in 5 of 60 sourced answers in October (8%), down from 18% in August.

Follow Indiana

How AI sees Indiana

How Indiana benchmarks

Where AI might be wrong

What AI names when travellers ask about Indiana

Best Restaurants

Best Luxury Hotels

Must-See Attractions

Best Romantic Hotels

Best Attractions for Families

Best Budget-Friendly Restaurants

Best Local Experiences

Best Restaurants for Couples

Best Hidden Gems

Best Food Experiences

Best Fine-Dining Restaurants

Best Budget Hotels

Best Local or Traditional Restaurants

Best Day Trips

Best Family Hotels

Best Historical Attractions

Best Boutique Hotels

Best Rainy-Day Attractions

Best Viewpoints

Best Winter Experiences

Where Perplexity's answers about Indiana come from

Other U.S. destinations TakeScout tracks

New Orleans

New York City

San Francisco

West Virginia

Charleston