AI visibility report

How AI assistants represent Florida

Florida is presented in AI travel answers through theme parks, local cuisine and beaches.

For tourism marketers: TakeScout tracks how ChatGPT, Claude, Gemini, and Perplexity describe Florida, based on 895 AI answers, last checked October 3, 2026. How we measure →

Florida official site ↗

895

Questions asked

1,613

Places identified

Oct 3, 2026

Last checked

Current score 45/100 Average of model agreement and confirmed-open rate — how this score is calculated

3 tracked destinations

across 3 tracked cities in Florida

2,609

Questions asked

2,704

Places identified

Oct 7, 2026

Last checked

Miami

949 places · 894 questions

AI assistants present Miami through its Cuban coffee culture, Miami spice, Cuban food and seafood.

Orlando

913 places · 854 questions

AI assistants highlight Orlando for theme parks, theme park capital, fine dining, and traditional local food.

Tampa

842 places · 861 questions

AI assistants describe Tampa through its food scene, craft beer scene, fine dining, and local cuisine.

Latest findings

Tampa · Concentration
Among Tampa's boutique hotel recommendations, three properties — Epicurean Hotel, Hotel Haya, and Le Méridien Tampa Downtown — capture 52% of mentions, nearly three times the 19% share you'd expect if mentions were spread evenly across tracked entities.

How Florida compares, rolled up

Model agreement

Florida 17%

Network average 11%

Confirmed-open rate

Florida 86%

Network average 76%

Presence rate

Florida 17%

Tracked U.S. cities 31%

Florida's benchmark numbers averaged across its tracked cities, compared to the network average across all tracked destinations.

Each metric shows two bars: the rolled-up average across Florida's tracked destinations and the network average for that metric, so you can see how it compares. See how these scores are calculated.

Key takeaways

What this check tells you

Closed places

Miami Seaquarium, despite being permanently closed, is still recommended in 5 answers by two of the four AI assistants; Stiltsville Fish Bar and Time Out Market Miami are also still recommended despite being permanently closed.

Official site

Perplexity cited visitflorida.com, Florida's official site, in 24 of 60 sourced answers in the October check (40%), down from 47% in September, ranking 52nd of 74 tracked U.S. destinations for official site citation frequency.

Generated from this check's data Updated Oct 3, 2026

How AI describes Florida

AI assistants most often associate Florida with theme parks, local cuisine and beaches.

This framing shapes how travelers encounter Florida when asking AI assistants about things to do in the state. Theme parks, local cuisine and beaches appear most frequently across the assistants' responses, forming the dominant themes used to describe the destination.

Based on the check of October 3, 2026

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How AI sees Florida

Across the prompts we've tracked, AI most consistently associates Florida with:

Theme Parks
local cuisine
Beaches
outdoor activities
scenic views
farm-to-table
Florida food scene
fresh seafood
Outdoor Adventures
beach day
Cuban coffee culture
Cuban food
diverse food scene

How Florida benchmarks

Model agreement

Florida 12%

Tracked U.S. destinations 13%

Confirmed-open rate

Florida 79%

Tracked U.S. destinations 82%

Each metric shows two bars: Florida's rate and the average it is compared with, so you can see how it compares. See how these scores are calculated.

What AI names when travellers ask about Florida

The places each assistant names most often, by type of traveller question. Evidence for the findings above, not a travel guide.

Joe's Stone Crab named in 35 of 42 AI answers

rank #1–#11

Bern's Steak House named in 33 of 42 AI answers

rank #1–#12

Victoria & Albert's named in 32 of 42 AI answers

rank #1–#9

Blue Heaven named in 22 of 42 AI answers

rank #1–#16

The Ravenous Pig named in 21 of 42 AI answers

rank #5–#18

The Ritz-Carlton, Naples named in 33 of 42 AI answers

rank #2–#9

Faena Hotel Miami Beach named in 32 of 42 AI answers

rank #2–#8

The Breakers named in 32 of 42 AI answers

rank #1–#9

The Setai named in 32 of 42 AI answers

rank #1–#7

Four Seasons Resort Orlando named in 26 of 42 AI answers

rank #2–#11

Everglades National Park named in 38 of 40 AI answers

rank #1–#11

Kennedy Space Center named in 37 of 40 AI answers

rank #1–#20

Walt Disney World named in 34 of 40 AI answers

rank #1–#17

Universal Orlando named in 32 of 40 AI answers

rank #2–#18

St. Augustine named in 28 of 40 AI answers

rank #6–#18

Little Palm Island Resort & Spa named in 30 of 42 AI answers

rank #1–#9

The Setai named in 25 of 42 AI answers

rank #1–#9

The Ritz-Carlton, Amelia Island named in 22 of 42 AI answers

rank #2–#13

The Breakers named in 20 of 42 AI answers

rank #1–#11

The Ritz-Carlton, Naples named in 17 of 42 AI answers

rank #1–#7

LEGOLAND Florida named in 39 of 42 AI answers

rank #1–#9

Kennedy Space Center named in 32 of 42 AI answers

rank #3–#23

Walt Disney World named in 32 of 42 AI answers

rank #1–#2

Busch Gardens Tampa Bay named in 29 of 42 AI answers

rank #4–#17

Universal Orlando named in 29 of 42 AI answers

rank #2–#11

Versailles named in 30 of 51 AI answers

rank #1–#11

La Sandwicherie named in 21 of 51 AI answers

rank #1–#5

Taco Bus named in 18 of 51 AI answers

rank #2–#13

Publix named in 16 of 51 AI answers

rank #1–#15

El Palacio de los Jugos named in 15 of 51 AI answers

rank #1–#6

See more categories

Little Havana named in 26 of 52 AI answers

rank #1–#16

Ybor City named in 24 of 52 AI answers

rank #1–#28

Cedar Key named in 21 of 52 AI answers

rank #4–#19

Ichetucknee Springs named in 17 of 52 AI answers

rank #1–#9

Apalachicola named in 16 of 52 AI answers

rank #4–#20

Victoria & Albert's named in 45 of 51 AI answers

rank #1–#11

Bern's Steak House named in 35 of 51 AI answers

rank #1–#13

Café Boulud named in 35 of 51 AI answers

rank #4–#14

The Surf Club Restaurant named in 31 of 51 AI answers

rank #1–#16

L'Atelier de Joël Robuchon named in 28 of 51 AI answers

rank #1–#9

Columbia Restaurant named in 44 of 51 AI answers

rank #1–#13

Joe's Stone Crab named in 41 of 51 AI answers

rank #1–#11

Versailles named in 41 of 51 AI answers

rank #1–#9

Blue Heaven named in 32 of 51 AI answers

rank #1–#10

Ted Peters Famous Smoked Fish named in 18 of 51 AI answers

rank #2–#10

Castillo de San Marcos named in 46 of 49 AI answers

rank #1–#4

St. Augustine named in 29 of 49 AI answers

rank #1–#16

Vizcaya Museum and Gardens named in 28 of 49 AI answers

rank #3–#15

Ernest Hemingway Home and Museum named in 24 of 49 AI answers

rank #2–#15

Kennedy Space Center named in 24 of 49 AI answers

rank #3–#17

Hawks Cay Resort named in 28 of 46 AI answers

rank #4–#11

Universal’s Cabana Bay Beach Resort named in 28 of 46 AI answers

rank #1–#5

TradeWinds Island Grand Resort named in 23 of 46 AI answers

rank #4–#11

Four Seasons Resort Orlando named in 20 of 46 AI answers

rank #1–#8

The Breakers named in 20 of 46 AI answers

rank #1–#11

Joe's Stone Crab named in 33 of 46 AI answers

rank #1–#15

Columbia Restaurant named in 24 of 46 AI answers

rank #1–#9

Versailles named in 21 of 46 AI answers

rank #2–#10

Blue Heaven named in 17 of 46 AI answers

rank #1–#15

Key West named in 13 of 46 AI answers

rank #1–#6

Freehand Miami named in 16 of 44 AI answers

rank #3–#20

Days Inn named in 11 of 44 AI answers

rank #2–#13

Kissimmee named in 11 of 44 AI answers

rank #1–#9

Key West named in 10 of 44 AI answers

rank #4–#17

Rosen Inn at Pointe Orlando named in 10 of 44 AI answers

rank #1–#3

St. Augustine named in 37 of 44 AI answers

rank #1–#14

Everglades National Park named in 32 of 44 AI answers

rank #1–#10

Kennedy Space Center named in 32 of 44 AI answers

rank #1–#14

Crystal River Archaeological State Park named in 21 of 44 AI answers

rank #1–#12

Clearwater Beach named in 20 of 44 AI answers

rank #1–#12

Bern's Steak House named in 31 of 44 AI answers

rank #1–#15

Victoria & Albert's named in 31 of 44 AI answers

rank #1–#9

Latitudes named in 28 of 44 AI answers

rank #1–#14

Collage named in 20 of 44 AI answers

rank #3–#14

Louie's Backyard named in 17 of 44 AI answers

rank #3–#15

St. Augustine named in 27 of 43 AI answers

rank #1–#16

Bok Tower Gardens named in 22 of 43 AI answers

rank #2–#11

Shark Valley Observation Tower named in 19 of 43 AI answers

rank #1–#20

Sunshine Skyway Bridge named in 16 of 43 AI answers

rank #1–#18

Everglades National Park named in 15 of 43 AI answers

rank #1–#10

The Betsy Hotel named in 28 of 42 AI answers

rank #1–#4

The Collector Luxury Inn & Garden named in 27 of 42 AI answers

rank #1–#15

The Alfond Inn named in 23 of 42 AI answers

rank #2–#17

Casa Monica Resort & Spa named in 18 of 42 AI answers

rank #4–#16

The Pearl Hotel named in 17 of 42 AI answers

rank #1–#17

Florida Aquarium named in 33 of 42 AI answers

rank #1–#11

Kennedy Space Center named in 24 of 42 AI answers

rank #1–#14

Orlando Science Center named in 18 of 42 AI answers

rank #1–#6

SEA LIFE Orlando Aquarium named in 18 of 42 AI answers

rank #1–#9

The Ringling named in 17 of 42 AI answers

rank #1–#17

Cedar Key named in 33 of 41 AI answers

rank #1–#10

Bok Tower Gardens named in 25 of 41 AI answers

rank #1–#17

Coral Castle named in 20 of 41 AI answers

rank #2–#16

Devil’s Den Prehistoric Spring named in 20 of 41 AI answers

rank #1–#5

Micanopy named in 19 of 41 AI answers

rank #2–#18

Everglades National Park named in 26 of 41 AI answers

rank #1–#10

St. Augustine named in 23 of 41 AI answers

rank #1–#15

Key West named in 18 of 41 AI answers

rank #1–#15

Blue Spring State Park named in 16 of 41 AI answers

rank #1–#17

Crystal River Archaeological State Park named in 16 of 41 AI answers

rank #1–#24

Where Perplexity's answers about Florida come from

Perplexity cited visitflorida.com, Florida's official tourism site, in 24 of 60 answers about Florida in the October check (40%), down from 47% in September.

The web domains Perplexity's live search pulled most while answering tracked travel questions about Florida (last 90 days). ChatGPT, Claude and Gemini aren't grounded in our tracking yet. See the network-wide ranking.

How AI assistants represent Florida

across 3 tracked cities in Florida

Miami

Orlando

Tampa

Latest findings

How Florida compares, rolled up

What this check tells you

AI assistants most often associate Florida with theme parks, local cuisine and beaches.

Follow Florida

How AI sees Florida

How Florida benchmarks

What AI names when travellers ask about Florida

Best Restaurants

Best Luxury Hotels

Must-See Attractions

Best Romantic Hotels

Best Attractions for Families

Best Budget-Friendly Restaurants

Best Local Experiences

Best Fine-Dining Restaurants

Best Local or Traditional Restaurants

Best Historical Attractions

Best Family Hotels

Best Food Experiences

Best Budget Hotels

Best Day Trips

Best Restaurants for Couples

Best Viewpoints

Best Boutique Hotels

Best Rainy-Day Attractions

Best Hidden Gems

Best Winter Experiences

Where Perplexity's answers about Florida come from

Other U.S. destinations TakeScout tracks

New Orleans

New York City

San Francisco

West Virginia

Charleston